Report $2$: Proposal $($Group Memo$)$ Instructions

Write an informal proposal memo that offers to solve a business problem$$perhaps what you identified in Report $1$: Information Email.

Due: by $48$ hours before our Week $5$ class begins Value: $10\%$ of your grade for the course

Purpose

The main objective of this assignment is to get you to practice writing a proposal for those occasions in your career when your livelihood depends on documenting a pitch and submitting it to a client, funding body $($e$.$g$.,$ the government or an NGO$),$ or investors. This will also set you up for the recommendation report you write for Report $4$: Recommendation $($Group Manuscript$),$ which will be the basis for your Report $3$: Progress $($Group Email$)$ assignment.

Scenario

You$$re an employee in a company$$the same you were working for in the scenario for Report $1$: Information Email. Following up on your documentation of the problems described in that information email, your manager verbally signals interest in hearing what solutions you had in mind to solve the problems you identified. Since this is going to involve some expense, your manager wants to see your proposed solutions documented and costed out in a proposal memo$\mathrm{.}5.$ Write a six$-$part proposal by replacing $$Memo message$$ with the following sections:

i$.$ Opening paragraph $($untitled$)$ between $50$ and $100$ words in length:

a$.$ Use AIDRA marketing message organization to capture the reader$$s

attention with an opening hook regarding the problem that your

proposal seeks to solve.

b$.$ Emphasize the main benefit or selling feature of your solution and what

impact it will have in the workplace or on the employer.

ii$.$ Background paragraph of $70-140$ words:

a$.$ Begin with the subheading $1.$ Background$($left justified$)$ in bold with

your paragraph starting on the line immediately below it$.$

b$.$ Sketch out the history of the problem$$i$.$e$.,$ how it came to be$.$

c$.$ Explain the goals of the solution project in terms of how it must address

the workplace$$s and employer$$s needs.

iii. Proposed Plan:

a$.$ Begin with the subheading $2.$ Proposed Plan$($left justified$)$ in bold

with your introductory sentence on the line immediately below it$.$

b$.$ Introduce the parts of the plan with a sentence that ends with a colon.

c$.$ Include three subsection paragraphs, each with an appropriate

subsection heading in bold, left$-$justified, and ending with a period or colon followed by the first sentence of the paragraph on the same line like those on p$.2$ of the textbook$$s sample proposal $($Meyer$,2020,$ p$.436).$ In each paragraph, propose a solution to each aspect of the problem as you itemized it in Report $1,$ explaining the methodology of each and how progress will be monitored, including with progress and recommendation reports $($which$,$ in this course, are called Report $3$ and Report $4$ respectively, but don$$t call them these in your fictional scenario$).$

d$.$ Include a timeline for completion in the solution to each problem, as well as the progress report with the actual Report $3$ due date and recommendation report with the actual Report $4$ due date $($see this course$$s Weekly Schedule$),$ as well as $($fictional$)$ dates of completion for various implementation milestones and full project completion.

e$.$ Make it $70-140$ words per paragraph, plus a timeline table setting out a reader$-$friendly schedule with a column of deliverables and milestones, as well as a column of deadlines given as months $($spelled out$)$ and dates like in the sample proposal in the Week $3$ lecture PowerPoint based on this course$$s previous textbook $($Guffey et al$.,2019,$ p$.183).$

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ENL$1823$B: Communications II Week $3$ Algonquin College Prof. Jordan Smith

iv$.$ Staffing paragraph of $70-140$ words:

a$.$ Begin with the subheading $3.$ Staffing$($left justified$)$ in bold on a line of

its own.

b$.$ Introduce the personnel assigned to execute the plan $($each group

member and perhaps fictitious others$)$ and explain their contributions to

the solution$$s implementation and their credentials and$/$or experience.

c$.$ Include any additional $($fictional$)$ equipment or facilities necessary.

v$.$ Budget:

a$.$ Begin with the subheading $4.$ Budget$($left justified$)$ in bold on its own line.

b$.$ Estimate a realistic $($but fictional$)$ number of hours, pay rate, and total

cost for the various aspects of solution implementation.

c$.$ Organize this in a table like the one you see in the sample proposal in

the Week $3$ lecture PowerPoint based on this course$$s previous textbook $($Guffey et al$.,2019,$ p$.183).$

vi$.$ Authorization paragraph of $70-140$ words:

a$.$ Begin with the subheading $5.$ Authorization$($left justified$)$ in bold on a

line of its own.

b$.$ Reiterate the main benefit of the proposed solution.

c$.$ Politely request approval to begin work.

d$.$ Include a requested deadline for responding with approval along with a

rationale for why that deadline.

$6.$ Ensure that your writing is correct, that the entire document is between $400$ and $800$ words,