Repositioning typically involves changing one or more marketing mix element. The case summarizes how the company changed the product element of the marketing mix to help Coca$-$Cola achieve its sales goals for Coke Zero Sugar. If research indicates it should reposition Coke Zero Sugar again, this time by adjusting the place element, which of the following proposals would you recommend?

Multiple Choice

Sell individual$-$size bottles of Coke Zero Sugar in vending machines at women's clothing stores.

Sell Coke Zero Sugar in local convenience stores to promote the idea that everybody drinks Coke Zero Sugar.

Make Coke Zero Sugar available as a fountain drink at high$-$end restaurants to promote the idea that Coke Zero Sugar is a high$-$quality beverage.

Sell Coke Zero Sugar at food retailers located at long$-$haul truck service stations, where the majority of long$-$haul truckers are male.