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$3.$ iSeeit!: Stakeholders$$So Much Is at Stake

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Stakeholders$$So Much Is at Stake

This brief video describes the definition and roles of business stakeholders. This activity is important, because stakeholders represent a large number of people who stand to gain or lose by the activities of the business, and businesses should strive to create and maintain positive relationships with these groups.

The goal of this exercise is to demonstrate your understanding of business stakeholders and the role they play in the success or failure of a business.

Click the $$ button to watch the video. Then, answer the questions that follow.