Required information Producing a Print Ad This activity is important because, as a print media buyer, you must understand the print production process and be able to keep projects on task, on time, and on budget. The goal of this exercise is to demonstrate your understanding of the print production process. Read the case of Gabrielle and then answer the questions that follow about the print production process. Gabrielle works for Hometown Advertising, an ad agency based in Atlanta, Georgia, that specializes in print advertising. Gabrielle's main focus is working to keep all parties involved in the print production process on task and keep all costs within budget Gabrielle has a client, Allergon, which is a new allergy relief medication that seeks to promote itself and raise brand recognition. Allergon wants to do so by advertising in magazines that are popular among Caucasian males, ages 1834, those most likely to suffer from allergies. Contemplate the considerations that Gabrielle must ponder in each stage of the print production process for Allergon. In the advertisement, Allergon has specified that it would like the bees in the commercial to be the same signature blue color of the Allergon branding. The production team matches the right color blue to a single ink that has been premixed according to a formula and given a specific color number. What type of color does this describe? Multiple Choice halftone Pantone four-color separation two-color separation camera-ready color