Respond to to this post Two web analytics tools that are commonly used are adobe analytics and clicky. These tools are used to track user behaviors and how the company websites are performing. Adobe analytics is most used for large organizations while Clicky is used for small businesses. Adobe offers the client detailed information and the ability to customize reports. It can be difficult to learn without training, and some have found it expensive. Clicky provides real time analytics and easy to read reports. It can be easy to use and set up but lacks advance features