Question: Retailers encourage impulse - buying behavior by readily providing information for making purchase decisions. using prominent point - of - purchase displays. improving their performance

Retailers encourage impulse-buying behavior by
readily providing information for making purchase decisions.
using prominent point-of-purchase displays.
improving their performance on all benefits.
concentrating on composite segmentation.
encouraging cross-shopping.
 Retailers encourage impulse-buying behavior by readily providing information for making purchase

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