Review the Home Depot case study that opens the chapter. From this case, identify two or more key terms and concepts covered in the chapter and offer supporting examples (for example: category killer, scrambled merchandising (336), mass merchandising concept (319, 327-328) multichannel shoppers (319), online retail (332), and/or wheel of retailing theory (335). What do you think the authors mean in saying that Home Depots marketing strategy is not to get Amazonized as it intentionally tries to avoid direct competition with Amazon (319)? Explain two or more ways in which Home Depot attempts to avoid direct competition with Amazon. On your view, is this really even an option as Home Depots online sales are already close to 8% and rising? In the end, do you find their strategy and analysis of online shopping appealing? What seems right on their proposed plan? Or, do you think they ought to pursue a more aggressive stance and compete more directly with e-commerce giants like Amazon? If so, give one or more strategic step Home Depot ought to take.