Question: Robbie is a sales representative for Pool - Tech, a swimming pool service and supply company. Pool - Tech sells the chemicals needed for pool

Robbie is a sales representative for Pool-Tech, a swimming pool service and supply company. Pool-Tech sells the chemicals needed for pool maintenance as well as pool accessories like ladders and diving boards. Robbie has identified a customer that strongly identifies with social groups and is influenced heavily by her role, reference, social class, and culture. What would be important for Robbie to do to win the sale from this customer?Position the product as being a luxury product.Position the product as fitting with the groups the customer identifies with.Position the product as being the standard across all groups.Assume the mannerisms of the culture the customer identifies with.Mimic the customer's speech patterns to create rapport.

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