Saeed Ghani, is a brand that is in the market for years. It is well known for
Question:
Saeed Ghani, is a brand that is in the market for years. It is well known for its natural and organic beauty products for females and males both. There are more than 11 outlets of Saeed Ghani in Islamabad and Pindi and the brand is known for its popularity all over the Pakistan. Recently the brand has launched its natural and Pure "New hair oil for females and males both" and is looking for young entrepreneurial minds like you to promote the product in the current scenario of the country.
You are required to suggest a Logical brand name for the oil, positioning statement and develop a detailed promotional mix only (Communication mix) for the new hair oil.
Management Accounting
ISBN: 9780730369387
4th Edition
Authors: Leslie G. Eldenburg, Albie Brooks, Judy Oliver, Gillian Vesty, Rodney Dormer, Vijaya Murthy, Nick Pawsey