Question: Sales promotion refers to Multiple Choice a short - term inducement of value offered to arouse interest in buying a product or serice. a single
Sales promotion refers to
Multiple Choice
a shortterm inducement of value offered to arouse interest in buying a product or serice.
a singlethemed IMC campaign employing multiple advertising and personal selling strategles.
individualized communications programs that are specifically designed with a single customer in to that customer.
a longterm inducement of value offered to build and sustain loyal customer relationships.
a sequence of value inducements aimed at retaining channel members.
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