Same as above, but continued below: 9. behavior is rewarded after unpredictable amount of time 10. number of responses differ before a behavior is rewarded 11. unlearned knowledge, involving complex patterns of behavior; thought to be more prevalent in lower animals than humans 12. learning that occurs, but it may not be evident until there is a reason to demonstrate it 13. behavior that is followed by consequences satisfying to the organism will be repeated and behaviors that are followed by unpleasant will be discouraged 14. taking away a pleasant stimulus to decrease or stop a behavior 15. taking an undesirable stimulus to increase a behavior 16. Process where the observer sees the model punished, making the observer less likely to imitate the model's behavior 17. rewarding successive approximations towards a target behavior 18. staunch form of behaviorism developed by BF Skinner that suggested that even complex higher mental functions like human language are nothing more than stimulous-outcome associations 19. demonstrating the conditioned response to stimuli that are similar to the conditioned stimulus 20. Has innate reinforcing qualities (e.g., food, water, shelter, sex) 21. change in behavior that is the result of experience 22. has no inherent value unto itself and only has reinforcing qualities when linked with something else (e.g., money, gold stars, poker chips) 24. implementation of a consequence to decrease a behavior 23. person who performs a behavior as example