Question: Samsung is developing a marketing strategy for a new cell phone product and just discovered that Samsung's biggest competitor is launching a very similar product

Samsung is developing a marketing strategy for a new cell phone product and just discovered that Samsung's biggest competitor is launching a very similar product at almost exactly the same time. In a SWOT analysis, the competitor's product would be a(n)
strength
weakness
opportunity
threat
Samsung is developing a marketing strategy for a new cell phone

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