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la$10$mt$13$r$\mathrm{.}02\mathrm{.}056$

Question $1$ of $10$

The marketers at Ferguson have prepared a marketing plan for the company's air conditioners. Ferguson's management team has outlined several activities for account executives based on this marketing plan and set a deadline and allocated a budget for each activity. Which of the following stages of the marketing plan is illustrated in this scenario?

a$.$ Vertical integration

b$.$ Control

c$.$ Evaluation

d$.$ Implementation