Question: Saved Help Save & Exit Submit q , is a type of psychological pricing in which a lower - priced item is compared to a

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q, is a type of psychological pricing in which a lower-priced item is compared to a more expensive brand in hopes that a consumer will use the higher price as a comparison price.
Multiple Choice
Penetration pricing
Even/odd pricing
Price skimming
Reference pricing
Saved Help Save & Exit Submit q , is a type of

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