Question: ( Scenario 1 2 - 4 ) The interviewer says that one of your responsibilities at the job will be to gather details of audience

(

Scenario

12 - 4)

The interviewer says that one of your responsibilities at the job will be to gather details of audience members of every local TV vehicle, so clients can be informed about the key characteristics of their target markets. Which of the following would you need to do in order to perform this task?

q,

Organize above

-

the

-

line promotions for your clients.

Use continuous scheduling for your media schedules.

Calculate the share of voice of your clients.

Contact a single

-

source service like IRI.

(Scenario 12-4) The interviewer says that one of your responsibilities at

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