Question: Scenario: Your project team is charged with implementing a new customer relationship management (CRM) software application within the next 30 days. The intended consequence of

Scenario: Your project team is charged with implementing a new customer relationship management (CRM) software application within the next 30 days. The intended consequence of successfully implementing the CRM program is to provide both your sales and customer service departments more agility and flexibility with engaging existing and prospective customers. The directive from executive leadership is to partner with at least one sales person and one customer service representative in addition to the team members from IT.

A. What are the elements (e.g., communication types and styles, decision-making process, conflict management, etc.) the team believes are essential for the successful implementation of the CRM application?

B. Describe the communication types and styles that will be used within the project team. Determine how the communication types and styles described will lead to success.

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