Schilling defines a dominant design as, "Three processes architecture which dominates a product category usually 50% or more." NOTE: Dominant designs are a de-facto standard (whether by right or not generally accepted by society). There have been numerous examples throughout history of innovative products, processes, and services which could fall under the "Dominant Design" category. Your job is to pick an innovative product, process, or service (current or historical) which you believe is/was a dominant design which includes the following: A brief description of what innovative product, process, or service you chose and why you believe it is considered a dominant design. Why did/does society and/or markets unite around your product, process, or service? Specifically, what did/does your product, process, or service offer which makes it so much better than everything else? Remember that products, processes, and/or services may be dominate as a result of something quite specific; e.g., price, aesthetics, cost, ease of use, delivery method, etc. Designs which greatly dominate society and/or markets often tend to offer more than one thing that makes them better. If your product/process, or service is no longer a dominant design, what happened? Did it become obsolete? Was it replaced by something else? Explain.