Search the internet for statistical data pertaining to the use or consumption of a product or service you are interested in and compare it to another product or service. Determine how the data relates to sales or service. For example, you could search for the percent of Android users vs. Apple users. Or, you could search for the number of twix candy bars sold vs. Milky Way candy bars. Another suggestion is to use National Electronic Injury Surveillance System (NEISS)(Links to an external site.) from the United States Consumer Product Safety Commission (CPSC.gov)(Links to an external site.). Then, address the following questions in your discussion:

1. What did you search and what did you find? 2. Provide the data you found? 3. Did you expect to find what you did? Why or why not? 4. How would businesses use this information?