Question: Sears uses a ( n ) q , brand when it uses the same brand name for several products. In contrast, General Motors, by using

Sears uses a(n)q, brand when it uses the same brand name for several products. In contrast, General Motors, by using different brands for each car line, uses q, brands.
individual; generic
generic; family
manufacturer: dealer
national; local
family: individual
Sears uses a(n)q, brand when it uses the same brand name

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