Section $12$: Product Ideas

Share at least three different ideas you have for a new product that could be sold in the market you are studying. These should be finished products ultimately sold to individuals and households. Not components or raw materials sold only to business or industry.

For each product address, explain and$/$or discuss each of the following areas:

Explain why you think this product would address an UNMET need or an UNDERSERVED market.

Identify companies that have products that are being sold in the country already that are similar or related to the one you are proposing. Explain how you well provide a product that has at least a temporary sustainable competitive advantage $($Some degree of rarity, and that cannot be immediately copied$).$

What are potential cultural issues that will be faced when marketing the product you are considering? These issues will vary from product to product. They could include religious guidelines, differences in the way products are purchased, used or consumed, or cultural values that might affect the ways some products are promoted. Please include citation.