Section A Answer the compulsory question below. Question 1 (Total: 40 marks) Channel conflict can often occur when a brand owner works with retailers and also seeks to work with consumers directly through the internet. Conflict happens at any stage of the product life cycle (PLC). Discuss the 4 (FOUR) different approaches that a brand might take to manage such conflict. Provide 1 (ONE) example for each approach to demonstrate when and how the approach might be effective