Question: SECTION B ESSAY QUESTIONS (Total = 50 MARKS) This section contains 3 questions. Answer TWO questions ONLY. You are Jane Smith, Marketing and Sales Director
SECTION B ESSAY QUESTIONS (Total = 50 MARKS) This section contains 3 questions. Answer TWO questions ONLY. You are Jane Smith, Marketing and Sales Director of MedTech, the globalpharmaceutical company. You receive the following email:- From: John Robertson, Managing DirectorTo: Jane Smith, Global Marketing and Sales Director Hi Jane, Its been five years since we got approval for the new cancer drug, recruitedthe salesforce and got it into the market. Sales have been good but havinglooked at the latest figures I would have hoped they would be much higher bynow. You are Jane Smith, Marketing and Sales Director of MedTech, the globalpharmaceutical company. You receive the following email:- From: John Robertson, Managing DirectorTo: Jane Smith, Global Marketing and Sales Director Hi Jane, Its been five years since we got approval for the new cancer drug, recruitedthe salesforce and got it into the market. Sales have been good but havinglooked at the latest figures I would have hoped they would be much higher bynow.QUESTION 1 Analyse FIVE comparisons between Singapore and Thailand on every countrys role and benefit from joining the TPP Agreement.(25 MARKS) Discuss the advantages and disadvantages of Medtech paying thesalesforce on a commission-only basis. What specific changes wouldyou recommend to John and whQUESTION 2 Categorize FIVE comparisons between the NAFTA and EU.(25 MARKS) QUESTION 3 Explain FOUR aspects on each of the following Economic Theory of Exchange Rate Determination:The Balance of Payments TheoryThe Monetary Approach to Rate of ExchangeThe Portfolio Balance Approach(25 MARKS)
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