Section C: Case Study A New Business

Bulumakau Uasivi is a butchery that specializes in local meats. It has been operating in Taveuni for the past 20 years, but its owners have always wanted to expand to the more profitable markets offered in the bigger islands. Recently, the owners eldest daughter returned from California with a degree in management studies. While in the US, she was working at a butcher shop on a part-time basis to support her stay. It is this experience, coupled with the owners income from his yaqona farm, that has prompted the familys decision to open an outlet in Suva. However, before they actually commit their money to the business venture, they have a couple of questions that need to be answered.

Questions

1) Discuss 5 reasons why they have decided to open an outlet in Suva?

2) Outline and discuss 5 things that the entrepreneur will need to be particularly careful about in opening a shop in Suva from an operations perspective?