Section headings below

Value Proposition

Where in the strategy model will you compete? $($i$.$e$.$ in which boxes in the above diagram will you compete?$)$

What is your Value Proposition?

How are you different from your competitors?

Customer Segments

What Customer Segments do you serve?

Why did you chose these customers?

Customer Relationships

How do you see your companies relationship with your customers?

How will you build customer relationships?

What can you do to build customer loyalty?

Key Activities

What Key Activities do you Perform?

Will you be focused on one or many activities?

Key Resources

What are your Key Resources?

Besides your rental properties, will you have other resources, like an office space, company car$/$truck$,$ storage facility?

Channels

Will you sell direct, use intermediaries, or a combination of both? $($intermediaries for a rental company could include using Zillow Rental services$)$

Why did you chose this route to market? $($Was it for control or financial reasons$)$

Key Partners

Who are your Key Partners? Will you partner with plumbers, lawn care, or will you hire staff to do work?

Pivots $($A pivot occurs when a company shifts its business strategy to accommodate changes in its industry, customer preferences, or any other factor that impacts its bottom line.$)$

If your current planned strategy doesn't generate enough business how would you change your strategy as related to the following:

Product Pivot $-$ how would you change your product $($housing$)$ options if there were not doing well after a couple of years?

Customer Pivot $-$ Is there a way for you to change to meet different customer needs?

Revenue Model Pivot $-$ Can you adjust your revenue model if the economy requires it$?$