Question: Segmentation strategy is most effective at: a . realizing greater revenues than a standardization strategy. b . serving a variety of customers. c . capturing

Segmentation strategy is most effective at:
a. realizing greater revenues than a standardization strategy.
b. serving a variety of customers.
c. capturing incremental revenues from groups of customers with varying
needs.
d. using mass customization to achieve economies of scale.
Segmentation strategy is most effective at: a. realizing greater revenues than

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