Select a medium to large organization local or overseas and do a marketing audit, bearing the areas outlined below in mind.

Diagrams and charts can be used to illustrate where necessary.

 

 

Organization chosen: https://ezyadmarketing.com/

 

 

Create Marketing Goals and Objectives and how they align with the overall business objectives 

 

 

Marketing Mix Analysis - How well they align with marketing objectives

                                           4 P's

 

 

Sales Analysis - analyze sales data to assess the performance of its marketing efforts-

Sales by region, product and customer segments 

 

 

 Diagrams and charts can be used to illustrate where necessary.

 

Please include references