Select the missing words The process buyers use to make decisions includes five stages: need recognition, evaluation of available options, a decision to purchase (or not), and A) information search and product consumption B) influence and value realization C) pre-evaluate and the cognitive dissonance D) Searching for information and post-purchase behavior Eva Hanski is a DePaul marketing student. Eva celebrates her twenty-first birthday today. Eva is a loyal user of Samsung's SmartPhones and this morning purchased a new Samsung Galaxy Z Fold3 5G phone for $1,000 as a gift to herself. She purchased this phone from Verizon and expects to do the same on her birthday every 5 years for the same amount. After Eva's parents deleted her from their family plan on T-Mobile last year, Eva uses Verizon as her mobile phone network provider. Verizon charges Eva $100 each month for her phone plan including unlimited data usage and automatic data backup. Verizon's cost of goods sold for Eva's mobile phone plan is $50 per month. Verizon's cost of goods sold for the Samsung Galaxy Z Fold3 5G Eva purchased is $500. Verizon's cost to serve Eva is $50 each year. The amounts Verizon charge Eva for her new phones and mobile plan and the costs of goods sold and costs to serve Eva are expected to remain the same forever. Assume Eva is a loyal Verizon customer for twenty years. A) Eva's CLV to Verizon is $28,000 B) Eva's CLV to Verizon is $13,000 C) Eva's CLV to Verizon is $15,750 D) Eva's CLV to Verizon is $18,000 Select the missing words Toyota offers cars, mini-vans, trucks, electrified vehicles, cross-overs, and sports utility vehicles under the Toyota and Lexus brands. Within each of these categories, Toyota offers multiple models (e.g. Tacoma and Tundra trucks) and various trim levels (e.g., SR5, TRD Sport, Trail Edition). The company is among the global automotive industry's most successful at managing and monetizing the with and A) competition, warranties, price rebates B) product line, line filling, line stretching C) brand, advertising, promotions D) customer, employees, suppliers