Shared Writing: Recommend Different Channels for Different Generational Audiences

A key to reaching diverse audiences is to understand their primary method of accessing information. Suppose your organization has the mission of calling attention to $$fake news.$$ What media channels, including social media, would you use to reach baby boomers? What channels would be more effective in reaching millennials or Generation Z$?$ Are there non$-$media channels that could be effective? What messages do you think would be most effective for each group? Work with your classmates to identify an appropriate message and communication channel for each.