Question: Should Samsung pursue a multi - segmented strategy or a globally undifferentiated strategy? Why or why not? If they should pursue multiple segments, by what

Should Samsung pursue a multi-segmented strategy or a globally undifferentiated strategy? Why or why not?
If they should pursue multiple segments, by what eriteria should they segment and how would those segmentations affect various marketing mixes?
Should Samsung pursue a multi-segmented strategy or a globally undifferentiated strategy?

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