Show how the buying process occurs in the consumer. Review some of the steps in the buying
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Question:
Review some of the steps in the buying process, stories like:
felt need
pre-purchase activity
purchase decision
Post-purchase feelings
Explain and expose each of the stages. Remember you are the consumer, be creative. At the end, summarize the entire process and what you think about it.
Consider the following: introduction, body (buying process), conclusion, fifteen to twenty paragraphs, you must present the whole buying process, examples, be creative, correct use of vocabulary. Include bibliographical references in the writing.
It must include at least 2 academic sources, formats and cited in accordance with current APA regulations.
Related Book For
Services Marketing Concepts, Strategies, & Cases
ISBN: 978-1439039397
4th edition
Authors: Douglas Hoffman, john Bateson
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