Simulation Knowledge Check

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Can you revise the brand$($s$)$ you designed last quarter?

Yes

No

If a brand rating is less than $70,$ what should you do with this brand? Choose all that apply.

Compare its features to the best rated brand$($s$)$ in the targeted segment in order to make adjustments to its design

Price it lower

Advertise it more

Discontinue the brand

Give it a higher priority in sales

In order to create an effective webpage content, what is most important?

A positive cash balance

Offering the best prices

Designing attractive brands

Designing powerful ads

True or false? The Recreation segment is willing to pay more than the Speed segment.

True

False

What is considered a good price judgment?

$80$ to $84$

$85$ to $89$

$90$ to $94$

$95$ to $99$

A balanced scorecard $($BSC$)$ is used to measure the performance of the simulated business. Which indicators are used in the calculation of the BSC$?$ Choose all that apply.

Manufacturing Productivity

Asset Management

Marketing Effectiveness

Customer Retention

In the simulation, how can overtime pay be useful for the business?

It can increase the job satisfaction of the workforce.

It can reduce production cost per unit for the bikes.

It can reduce the number of salespeople needed in sales outlets.

It can increase operating capacity if demand exceeds projections.