Software Project. New Tab Build E D Question 19 2 pts If we are a customer centric organization it means we... We start with developing products/services to meet customer needs and we determine if we can market this product in such a way that gives customers value and gives the firm value We market products/services that meet all of the customers' needs, even if it might not be profitable to our company We focus on what functionally our products can do o We put profitability above other considerations D Question 20 2 pts The main problem with silos is that... The silos are acutely aware of their own job responsibilities Each silo has their own goals There are no major problems with running a silo business because it is very efficient It is hard to develop key success factors Which would be the best example of marketing 3.0? Running an ad campaign that highlights the functional benefits of using the product A campaign that focuses on how the company strives to manufacture green products while also cleaning up and supporting the surrounding community O Ads that highlight nostalgia and the brand O A campaign that focuses on how the product enhances a lifestyle of luxury Question 22 2 pts In the article "Marketing Myopia," a primary question that the author poses to companies is what? How much should we invest in new technology? Should we expand our view of what our business is? How are we going to sell our product offering? How are we going to meet customer demand? Project Mana GSC 3600 Exam 2. Software Project... New Tab Build Bra D Question 23 2 pts A company that sells consumer electronics to retailers has salespeople who work across different company divisions (for example, they may sell for the large kitchen appliances division and the cleaning appliances division among other divisions) in order for the salespeople to be more aware of all the thing the company does. This is an example of what type of customer centric activity? communication connection cooperation O coordination D Question 24 2 pts The market evaluation score in the business lab determines what? The performance of your product The market to sell in How desirable your product is 6 Your marketing strategy