Question: Starbucks, a multi - billion - dollar corporation created its own habit. We all know of the stores and kiosks in high traffic areas that
Starbucks, a multibilliondollar corporation created its own habit. We all know of the stores and kiosks in high traffic areas that feed our coffee habit.
Identify and discuss the components of its habit loop; Cue, Routine and Reward and why understanding their customers' habits would be beneficial to Starbucks.
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