Question: Step 1 : Identify two PESTEL factors and explain why they are the most salient for the self - chilling container segment of the beverage

Step 1: Identify two PESTEL factors and explain why they are the most salient for the self-chilling container segment of the beverage industry? (20 points)
Step 2: Identify one other industry where the self-chilling technology could be useful and explain why. (20 points)

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