STEP 2: Let's suppose you've just learned that your intended audience-the student body president-will not be attending the upcoming meeting due to a scheduling conflict. The vice-president will cover the meeting and approve or deny your budget request. In light of this, answer the following: (A) You don't know the vice-president well. What could you do to get to know her better? Identify one thing you can do immediately-before the meeting-to better understand what she cares about and one thing you'll do over your tenure on the council to better understand the vice-president's needs for future communications. (B) Revisit your framing of the Big Idea. Did you write it with a positive or negative focus? What may cause you to change to the opposite framing given this new audience? STEP 3: You'd like to solicit feedback on your Big Idea. You are deciding between two different people from whom to potentially get feedback: (1) your roommate or (2) a fellow council member. Answer the following: (A) What would be the advantages or disadvantages of each? (B) How do you anticipate the conversations would be different? (C) Who would you ultimately choose to solicit feedback from? Why? the BIG IDEA worksheet witent fy a project you are whirg con where you Head to cocretinirite in.s data-dinien wey Alefost upon and fll out the falloving PROJECT WHO IS YOUR AUDIENCE? whtan you'l to coermatroting (4) What actort does yout audience aed be tabe? E you had to natrew that bo a aingla peracic, Whi moids t+ te? WHAT IS AT STAKE? Whot ore tha berefis if your eut ence oets What en the nids 2 they do not? in the wivy that you wart them tot? FCRM YOUR BIC IDEA it stoild articulate yeur point of vose imvery chat's at stake, ind be tooredere ind single? Hefratiu. Let's do another practice run with the Big Idea worksheet. Imagine you're a rising university senior serving on the student government council. One of the council's goals is to create a positive campus experience by representing the student body to faculty and administrators and electing representatives from each undergraduate class. You've served on the council for the past three years and are involved in the planning for this year's upcoming elections. Last year, student voter turnout for the elections was 30% lower than previous years, indicating lower engagement between the student body and the council. You and a fellow council member completed benchmarking research at other universities and found that universities with the highest voter turnout had the most effective student government council at effecting change. You think there's opportunity to increase voter turnout at this year's election by building awareness of the student government council's mission by launching an advertising campaign to the student body. You have an upcoming meeting with the student body president and finance committee where you will be presenting your recommendation. Your ultimate goal is a budget of $1,000 for the advertising campaign to increase awareness of why the student body should vote in these elections. STEP 1: Considering this situation, complete the following Big Idea worksheet, making assumptions as needed for the purpose of this exercise. (Don't overlook Steps 2 and 3 that follow it.) STEP 2: Let's suppose you've just learned that your intended audience-the student body president-will not be attending the upcoming meeting due to a scheduling conflict. The vice-president will cover the meeting and approve or deny your budget request. In light of this, answer the following: (A) You don't know the vice-president well. What could you do to get to know her better? Identify one thing you can do immediately-before the meeting-to better understand what she cares about and one thing you'll do over your tenure on the council to better understand the vice-president's needs for future communications. (B) Revisit your framing of the Big Idea. Did you write it with a positive or negative focus? What may cause you to change to the opposite framing given this new audience? STEP 3: You'd like to solicit feedback on your Big Idea. You are deciding between two different people from whom to potentially get feedback: (1) your roommate or (2) a fellow council member. Answer the following: (A) What would be the advantages or disadvantages of each? (B) How do you anticipate the conversations would be different? (C) Who would you ultimately choose to solicit feedback from? Why? the BIG IDEA worksheet witent fy a project you are whirg con where you Head to cocretinirite in.s data-dinien wey Alefost upon and fll out the falloving PROJECT WHO IS YOUR AUDIENCE? whtan you'l to coermatroting (4) What actort does yout audience aed be tabe? E you had to natrew that bo a aingla peracic, Whi moids t+ te? WHAT IS AT STAKE? Whot ore tha berefis if your eut ence oets What en the nids 2 they do not? in the wivy that you wart them tot? FCRM YOUR BIC IDEA it stoild articulate yeur point of vose imvery chat's at stake, ind be tooredere ind single? Hefratiu. Let's do another practice run with the Big Idea worksheet. Imagine you're a rising university senior serving on the student government council. One of the council's goals is to create a positive campus experience by representing the student body to faculty and administrators and electing representatives from each undergraduate class. You've served on the council for the past three years and are involved in the planning for this year's upcoming elections. Last year, student voter turnout for the elections was 30% lower than previous years, indicating lower engagement between the student body and the council. You and a fellow council member completed benchmarking research at other universities and found that universities with the highest voter turnout had the most effective student government council at effecting change. You think there's opportunity to increase voter turnout at this year's election by building awareness of the student government council's mission by launching an advertising campaign to the student body. You have an upcoming meeting with the student body president and finance committee where you will be presenting your recommendation. Your ultimate goal is a budget of $1,000 for the advertising campaign to increase awareness of why the student body should vote in these elections. STEP 1: Considering this situation, complete the following Big Idea worksheet, making assumptions as needed for the purpose of this exercise. (Don't overlook Steps 2 and 3 that follow it.)