strategic management

Question 7 Study the table below and complete the questions that follow. 4 -2 5 Financial Position (FP) Stability Position (SP) A Seattle Coffee asset is financed through 5 Seattle Coffee products prices are high equity. Long term debt to equity ratio is only compared to other coffee houses. 0.0017. The efficiency of using assets to generate Inflation earnings has increased Net income increased 21% 5 Demand for Seattle Coffee products to be -2 supplied in supermarkets increases Cashflows Barriers to entry -2 Increase in world coffee bean prices forces -3 Seattle Coffee to increase its prices for beverages and coffee sold in retail Competitive Position (CP) Industrial Position (IP) There are 16 120 Seattle Coffee -1 Seattle Coffee's Coffee Liqueur was the top 6 coffeehouses worldwide and they plan to selling new spirit product open another 1 800 stores worldwide. Seattle Coffee is a customer-oriented coffee 2 Profit potential 5 house. Clients are loyal -3 Financial stability 4 Seattle Coffee teamed up with a mobile Wi- -2 Resources availability 5 Fi service to provide internet access to all Seattle Coffee Seattle Coffee beverages and coffee are -1 Seattle Coffee's coffee is served on all 4 high in quality United flights. The Seattle Coffee everywhere" approach 5 has increased foot traffic for all the stores Source: Henrico Lues & Kepung 2016 Strategie Management Examination Appendix. North-West University Using the information in the above table, develop a space matrix for Seattle Coffee Company, recommend strategies they can implement, and suggest ways in which they can implement the strategies. 7.1 Calculate the x and y coordinates (6 Marks) 7.2 Draw the directional vector (5 Marks) 7.3 Recommend strategy and way to implement it (6 Marks) [17 Marks] COBUB3-B44- Take-Home Assessment Block 4 2021 V1.0 Page 7 of 8