Question: Student should develop a business plan for any innovative business idea with the following components (Initial investment should be between 10,000 R.O. 40,000 R.O. only):

Student should develop a business plan for any innovative business idea with the following components (Initial investment should be between 10,000 R.O. 40,000 R.O. only):

4. Marketing plan;

  • Target market Information on the target market with regards to demographic profile .

  • Pricing decisions

  • Promotions: The types of promotions strategies to be used and the Budget allotted to these strategies.

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