Students are expected to use the course's ideas and frameworks to analyze the company's profitability today and its prospects for performance over the next five years. The deliverable is expected to be about 5-6 pages in length (single space and one inch of margin); the title page, table of content, abstract, references, figure/tables/appendices are excluded from 5 - 6 pages. The first section should be a financial analysis that divides the sources of the company's performance in the selected line of business into a component associated with the industry and a component associated with the company's competitive position within the industry. The second section is supporting detail to explain the industry's structure and profitability. The third section deals with impending changes to the industry structure over the next five years. The fourth section is supporting detail to explain the company's internal resources/capabilities as well as the sustainability of the company's competitive position. The fifth section is a recommendation based on the analysis. The following outline provides more details and a suggested outline. You may find it is not easy to complete all of the sections within the limit of 5 - 6 pages. If so, use the appendix section to put less relevant materials there. 1. Introduction and Analysis of Financial Performance a. Indicate the company's name and line of business and define the industry in which it competes. b. Report the company's financial performance within this business over the past five years. c. Report the average financial performance of firms in the industry. Identify whether the industry is above- or below-average in profitability. d. Identify whether the company has a competitive advantage based on the difference between its performance and the industry average. e. Provide a broad overview of the issues that the company is facing.