Question: Subject : Brand and advertising Develop the Brand association map of IQRA University as, what comes in your mind when you hear about IQRA University,

Subject : Brand and advertising Develop the Brand

Subject : Brand and advertising

Develop the Brand association map of IQRA University as, what comes in your mind when you hear about IQRA University, please draw a map? Keeping in view the Brand Identity Prism model, please develop the brand identity model of Shan Foods (Marks 6] Word count limit 300 Brand Identity Prism Picture of Recipient Physique Personality Extension Relationship Culture Reflection Self-Image Question 2 Pick any of your favorite brand and how you will answer each step mentioned in the below CBBE model proposed by Keller. [Marks 6] Word count limit 300 Resonance 4. Relationships What About You and Me? Judgments Feelings 3. Response What About You? Performance Imagery 2. Meaning What Are You? Salience 1. Identity Who Are You

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