Question: Submit Abernathy has been studying the Web analytics for his company's e - commerce site. He used the following formula to calculate one of the

Submit
Abernathy has been studying the Web analytics for his company's e-commerce site. He used the following formula to calculate one of the metrics:
Formula: 1-(Number of customers who complete a transaction + Number of shoppers who place at least one them in a shopping cart). Which metric did Abernathy calculate?
A. Bounce rate
B. Cost per acquisition
C. Cart abandonment rate
D. Conversion rate
E. Search engine rankingSubmit
Abernathy has been studying the Web analytics for his company's e-commerce site. He used the following formula to calculate one of the metrics:
Formula: 1-(Number of customers who complete a transaction + Number of shoppers who place at least one them in a shopping cart). Which metric did Abernathy calculate?
A. Bounce rate
B. Cost per acquisition
C. Cart abandonment rate
D. Conversion rate
E. Search engine ranking
Submit Abernathy has been studying the Web

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