Question: Successful market segmentation involves aggregating prospective buyers into groups that have common needs and will A ) pay attention to marketing messages.B ) respond similarly

Successful market segmentation involves aggregating prospective buyers into groups that have common needs and will A) pay attention to marketing messages.B) respond similarly to a marketing action, but differently from consumers in other groups. C) be responsive to marketing research.D) use the same payment methods.E) go shopping on a regular basis.

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