Question: Suppose executives estimate that the unit variable cost for their DVD recorder is $100, the fixed cost related to the product is $10 million annually.

Suppose executives estimate that the unit variable cost for their DVD recorder is $100, the fixed cost related to the product is $10 million annually. Assume that the target volume for the next year is 100,000 recorders. What selling price will be necessary to achieve a target profit of $1 million? (4 points)

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