Question: Suppose the store manager is considering an alternative forecasting technique, i . e . a trend - based approach. What factors should she consider when
Suppose the store manager is considering an alternative forecasting technique, ie a trendbased approach. What factors should she consider when choosing between a moving average, exponential smoothing and trendbased forecasting? Why should she consider them? Which one of those three forecasting techniques is most appropriate in this case and why?
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