Suppose you work in the marketing division of your organisation. You recently launched a campaign for a
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Question:
Suppose you work in the marketing division of your organisation. You recently launched a campaign for a new fairness cream, which received a lot of flak on social media. You tried to mitigate this problem, but all your attempts so far have failed. You want to escalate this issue to the head of the marketing department and, for this, you need to draft a formal escalation document. Draft the required document, making any necessary assumptions.
Related Book For
Marketing Research An Applied Orientation
ISBN: 978-0136085430
6th edition
Authors: Naresh K Malhotra
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