Question: Take the following steps to complete this case study: 1. Enter the data from the table below into a spreadsheet. Label the worksheet Marginal Willingness
Take the following steps to complete this case study: 1. Enter the data from the table below into a spreadsheet. Label the worksheet "Marginal Willingness to Pay (WTP)." Marginal Willingness to Pay (WTP) (cost per incident x $100,000) Level of Incidents Tolerated Brand Petrol American Oil 0 5.00 6.40 1 4.00 5.20 2 3.20 4.00 3 2.60 3.00 4 2.20 2.10 5 1.80 1.30 6 1.50 0.60 7 1.30 0.30 8 1.20 0.00 2. Generate a line graph or bar graph from the data and add a trend line to the graph. Make sure the following labels are included: a) Marginal Willingness to Pay b) Cost per Incident c) Level of Incidents Tolerated d) Brand Petrol e) American Oil
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