Question: Task 1 You have been asked by your manager to produce a report about your understanding of loyalty programs. Your manager wants to understand if

Task 1

You have been asked by your manager to produce a report about your understanding of loyalty programs. Your manager wants to understand if the organisation should implement a loyalty program.

In your report please include the following,

  1. What have you noticed in other loyalty programs that would be of benefit to your organisation?
  2. How could your organisation promote their loyalty program?
  3. What should you do to ensure that your organisations loyalty programs are developed to attract the highest possible number of loyal customers?
  4. What are some social media tools that your organisation could use to market loyalty programs?

(300 words)

Use your imagination as to which organisation you work for. Do research regarding loyalty programs that interest you.

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