text$\_\_\_\_\_\_\_\_$ is the first step of the marketing research process.Question $30$ Answera.Establishing the research objectivesb.Defining the problemc.Establishing the need for marketing researchd.Determining methods of accessing dataIndicate the differences between $($a$)$ in$-$home surveys, $($b$)$ mall$-$intercept surveys, and $($c$)$ in$-$office surveys. What do they share in common? $7-8.$ Why were telephone surveys popular before widespread Internet access? $7-9.$ Indicate the pros and cons of self$-$administered surveys. $1851857-10.$ What advantages do online surveys have over various types of self$-$administered surveys? $7-11.$ What are the major disadvantages of a mail survey? $7-12.$ How does a drop$-$off survey differ from a regular mail survey? $7-13.$ What is a panel company, and why are such companies dominating survey data collection today? $7-14.$ How does the incidence rate affect the choice of a data collection mode? $7-15.$ Is a telephone interview inappropriate for a survey that has as one of its objectives a complete listing of all possible advertising media a person was exposed to in the last week? Why or why not? $7-16.$ Uber Eats is a food delivery app from Uber that is available seven days a week and most hours of the day or night. By downloading the Uber Eats app, users can identify menu items at local restaurants, place their orders, and be assured that an Uber driver will deliver the food to their location within a specified number of minutes. Uber Eats competes with other food delivery companies such as Takeout Express, Waitr, Grubhub, and Foodler, as well as the delivery services of restaurants themselves. In order to assess its competitiveness, Uber Eats wants to do a survey that measures customer satisfaction wit