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Question 22 The CEO of Start-up Services has placed an ad about the small entrepreneur coaching enterprise on her vehicle. This form of supportymedia is an example of exterior place-based media. an outside poster a terminal poster specialty advertising a mobile billboard. Question their "brick-and- With access to retail sales through the Internet, many companies are mortar'stores. leasing space in repurposing retaining reducing reconfiguring Question 39 Which of the following statements is TRUE regarding Heineken's "Open your world campaign"? The "Entrance commercial did NOT do well on TV despite its online success. The group that performed the song in the commercial "The Entrance is called "The Mars Bars Galaxy tour" which is a pop band from Rimouski. There are 11 extra short entertaining films which can be viewed on YouTube and Heineken's Facebook pages which reveal the secret backstories of the key characters starring in the film. The campaign In response to Corona's successful mobile sharing campaign. Question 44 Holiday Inn Express'target market "Road Warriors/Drive Ups' consisted of Families with young families who enjoyed long car rides to MMA competitions Elte business travelers who appreciated efficiency Women who wanted certain luxuries, to be shown respect and for the hotel to be affordable Mainly men who paid their own travel bills, traveled over 100 nights per year on the road