Question: The Barcelona principles suggest that: A . Qualitative and quantitative methods are both important B . PR practitioners should measure communication outcomes C . AVE

The Barcelona principles suggest that:
A. Qualitative and quantitative methods are both important
B. PR practitioners should measure communication outcomes
C. AVE are good ways to estimate the effectiveness of PR campaign
D. Social media measurement should differ from measurement for other media channels
E. All of the above
F. A and B
G. A, B and D
The Barcelona principles suggest that: A. Qualitative and quantitative methods are

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