Question: The basic purpose of environmental scanning is: Select one A . To help management determine the future direction of the organization. B . To help
The basic purpose of environmental scanning is:
Select one
A To help management determine the future direction of the organization.
B To help marketers determine if there is enough space for an event.
C To help employees understand the company's commitment to environmental concerns.
D To help management plan their budget.
E To help consumers understand what options are available when purchasing a product.
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